ICON Journal

Rimmel partnered with Billykiss to spotlight the Multi-Tasker Turbocharged Glow in the bold and playful Glow Up Showdown campaign - a celebration of radiant confidence inspired by the fearless energy of Cowboy Glam. The goal was to position Rimmel as the go-to brand for statement glow moments that fuse fun, attitude, and creativity. The campaign centred on visually dynamic, beauty-first storytelling, with Billykiss bringing her signature confidence and charisma to a cinematic

About the Deasy Sisters About the Deasy Sisters The Deasy Sisters, Zara, Ella), and Tori are three sisters from Co. Clare making waves as rising stars on TikTok and Instagram, where they’ve built a combined following of over 500k. They first captured attention while managing the Centra TikTok page before launching their own content, which blends sister moments, fashion, and beauty in a way that truly resonates with Gen Z. Their authentic, trend-driven style has led to collabo

Debunking 3 Common Myths About the Influencer Industry As Ireland’s leading talent agency, we work closely with influencers every day, so...

Why Being an Influencer in Ireland is different (and Special) As Ireland’s leading influencer agency, we’re lucky to work with some...

Why Some Campaigns Work and Others Don’t: Three Lessons Not all campaigns are created equal. Some are scrolled past without a second...

Iconic London partnered with Charleen Murphy to showcase their radiant, summer-ready makeup essentials, positioning the brand as the...

Billykiss Azeez's Love Island Journey Billykiss Azeez , known online as Billykiss , brought style, substance, and a quietly captivating...

The Brief Trinny London partnered with Laura B to drive awareness of their stackable skincare and makeup range, positioning the brand as...

Inside Love Island’s Boldest Bombshell As the villa heats up, one name is on everyone’s lips : Billykiss Azeez . From her confident...